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Ortho-McNeil / ALZA
Innovation Through Human Insight
How do you incorporate human interaction into a new product – and turn it into an ownable point of distinction?
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ALZA E-Trans
Uncovering the Optimal Market for New Invention
How do you find the best human application of an exciting new technology?
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Hewlett Packard
Product Adaptation & Innovation
How do you help a client successfully adapt its technology from one industry to a completely new one?
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Novartis
Creation of Global Advisory Board
How do you assemble and engage a global advisory board to help assure your evolving product is a success in Europe, North America and Asia?
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Novartis
Design and fielding of FDA compliant studies
How do you design and field quantitative studies which both inform development and remain meticulously compliant with FDA requirements?
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Gilead
Translating Insight into Package Innovation
In a tight timeframe, How do you simultan- eously generate concepts, evaluate them and select which one is best for launch?
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Roche
CRM & Cost Optimization
When you discover a break in the value chain, how do you use communication to create a Win-Win for you and your customers?
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Roche
Cross Cultural Ethnography &
Competitive Analysis
How can you safely get your prototype in the hands of real professionals, in their work en- vironments - and really see how it stacks up?
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Nektar
Qualititative and quantitative research studies which meet and exceed client requirements.
How do you conduct various research programs so that they meet regulatory requirements, yet produce timely and meaningful data to development teams.
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